Garnet Education selects the AVATAR publishing management system

Garnet Education, the UK's leading independent ELT publisher, based in Reading, has selected AVATAR to manage its new warehouse fulfilment and distribution requirements.

According to Richard Peacock, General Manager: "When we were evaluating our likely system requirements ahead of the establishment of our new warehouse we realised that our existing, generic accounting and fulfilment system, even with ongoing manual intervention, would not reliably enable us to meet either current or future book trade expectations and so did not represent a sustainable option for the management of our books sales processes and communications.

"Having evaluated the affordable solutions available, we selected AVATAR because, as a publishing specific system with sophisticated financial management and reporting capabilities, we were confident it would both meet our immediate stock control, order processing and sales reporting requirements, including integration with Teleordering and Amazon and handling shippers, but also provide us in due course with a fully integrated publishing business management system. This will include all-important automated costings management and rights and royalties calculation and payment facilities."

Ian Singer, the IT partner at PKF Littlejohn responsible for the development and management of the AVATAR system, said: “We are delighted to welcome Garnet Education as a new client. They are a well-established company with some exciting ideas about how to succeed in the challenging world of publishing.

"The issues they are facing today will be resolved promptly and cost-effectively by AVATAR but it is equally important that their future needs can be met by a software solution that will continue to be developed in line with the changing demands of the publishing industry. We are confident that AVATAR will be that solution and look forward to forming a mutually-beneficial partnership with Garnet over the coming years.”

For further information, please contact:

Richard Peacock
Garnet Education
0118 959 7847
Michael Collins
07779 602 865

Notes to editors

About Garnet Education  (
Garnet Education is the UK's leading independent ELT publisher, based in Reading, Berkshire, which has long enjoyed a global reputation for quality and innovation in the development of English language teaching materials. Garnet produces EAP materials, general English materials and custom-made course materials following national curricula for pre-school through to post-graduate and professional English for institutions around the globe. Garnet also provides other ELT related educational services including syllabus design, teacher training, and testing services.

About AVATAR (
AVATAR is a complete business management system for book and journal publishers, book packagers and distributors. Functionally rich, AVATAR’s modules are seamlessly integrated yet flexible enough to meet publishers’ individual business needs.

AVATAR is also able to integrate seamlessly with existing systems, and protects investment through the use of industry standards like Oracle database compatibility. Partnerships with leading technology providers such as IBM, ensure a ‘best of breed’ approach to all aspects of the software’s design. The system has been used by publishers for more than 12 years and is constantly being refined and enhanced. It is currently used by publishers with between 4 and 400 users.

AVATAR is supported by PKF Littlejohn LLP, one of the UK’s top 40 firms of chartered accountants.

About PKF Littlejohn LLP (
PKF Littlejohn LLP is an independent Top 40 UK firm of chartered accountants and business advisors based in London’s Canary Wharf. It is an independent member of PKF International, a worldwide association of accounting firms.